Building a New “China Dream”

Writer Todd Reubold
@treubold Media and communications professional

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April 29, 2013 — Today China has over 300 million middle class consumers – but that number is expected to grow to more than 800 million by 2025. These changes will put unprecedented pressure on our Earth’s limited natural resources. In this thought-provoking presentation, Peggy Liu, co-founder of the Shanghai-based nonprofit organization JUCCCE and a Time magazine Hero for the Environment, explores efforts she’s leading to re-imagine prosperity and reshape consumerism in China by building a new “China Dream” that preserves resources such as energy, food, land and water for future generations. She also discusses how myth-creation, mass media and collaboration will be keys to transforming lifestyles in China, and around the world.

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Brent Verrill Apr. 29th, 2013

Rather than demonize meat consumption, why not focus on meat production? I get so tired of the same falsehoods about meat consumption. It's the factory model of production that's the problem, not the consumption of meat. Factory meat is unhealthy because of the way that the animals are raised and the crap that they are fed. Pastured meat is healthy for us, and if done properly, for the planet. Look at Joel Salatin and Allan Savory.

Since agricultural practices are the single most damaging human activity and we all need to eat, it makes sense that we should get our facts straight about it, not perpetuate falsehoods that benefit a few major corporations.

Building a New “China Dream”

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