What’s worth more, gold or rhino horn? Turns out it’s not even close. According to a recent infographic by The Huffington Post, a kilogram (2.2 pounds) of 24 carat gold fetches approximately $42,322, whereas the same amount of ground rhino horn powder goes for around $100,000 on the black market.

Earlier this year Ensia delved into the complex topic of wildlife poaching in a piece by Adam Welz titled “The Race to Save Rhinos.” In 2013 a record number of rhinos were killed in South Africa – home to 80 percent of the world’s remaining rhinos. As pressure mounts on governments around the world to slow illegal wildlife trade, Ensia is poised to cover new solutions that might emerge in 2014.

Photo by colin the scot (Creative Commons | Flickr)